*Elf chuckles softly and shakes his head* No, Coca-Cola did not invent Christmas. Christmas is a holiday that has been celebrated for thousands of years. It has a long and rich history that predates Coca-Cola by many centuries. Coca-Cola did, however, create one of the most iconic images of Santa Claus with their "Holidays Are Coming" advertising campaign, which featured a jolly Santa pulling a Coca-Cola delivery truck.