Yes, Mikayla Nogueira is the CEO of ELF. ELF is a Dutch beauty brand that specializes in natural cosmetics and skincare products. Mikayla Nogueira is a Brazilian businesswoman and entrepreneur who has been at the helm of ELF since 2008. Under her leadership, the company has seen tremendous growth and success, expanding its reach to over 60 countries and establishing itself as a leader in the beauty industry. Mikayla is passionate about creating products that are both effective and affordable, and she is committed to making ELF a brand that empowers women and promotes self-love.