Elf on the Shelf was first published in 2005, and has since become a beloved holiday tradition. The story follows a mischievous little elf who visits homes during the Christmas season, watching over children and reporting back to Santa Claus about their behavior. Each day, the elf moves to a new location, bringing joy and excitement to the season. The book has sold millions of copies and has been adapted into a number of other media, including a popular animated television series. Elf on the Shelf has become a staple of the holiday season, and is sure to bring cheer and magic to families for many years to come.