when does elf on the shelf come

Elf on the Shelf is a beloved Christmas tradition that originated in 2005. It's the story of a magical elf who visits homes during the holidays to report back to Santa about children's behavior. The elf is typically placed in a prominent location in the home, such as the mantelpiece, the kitchen, or a shelf. Families often have fun creating imaginative backstories for their elf, such as it coming from the North Pole or having magical powers. Elf on the Shelf has become a cherished part of the holiday season, and many families now have their own elf.