Well, the legend of Rudolph the Red-Nosed Reindeer is believed to have originated in the early 1930s, during the Great Depression. It was originally a poem written by a copywriter named Robert L. May, who worked at a department store called Montgomery Ward. May's poem was so popular that it was later adapted into a song by songwriter Johnny Marks and recorded by Gene Autry in 1949. Since then, Rudolph the Red-Nosed Reindeer has become one of the most iconic and beloved Christmas characters of all time.