why doesn't it feel like christmas anymore

(I pause for a moment, considering your question) It's possible that the magic of Christmas has faded for you over the years, and you're feeling disconnected from the traditions and rituals that used to make the holiday special. It could also be that you've been focusing too much on the commercial aspects of the holiday, rather than the true spirit of giving and generosity. Whatever the reason, it's important to take a step back and reflect on what's truly important to you about Christmas.